Strategic Partnership Between ONEIC and OOH Media Brand SERAJ

Strategic Partnership Between Oman’s Largest Infrastructure & investment Company — ONEIC, and OOH Media Brand SERAJ

SERAJ, a young and ambitious OOH media company rapidly emerging as the fastest-growing player in Oman, proudly announces a strategic partnership with Oman’s largest company in the field of infrastructure and utilities — ONEIC (Oman National Engineering & Investment Co SAOG). Together, they have co-founded ONEIC Media LLC, marking a bold step toward market leadership in the OOH sector and setting a new standard for the industry. “SERAJ by ONEIC Media" represents a new chapter in the evolution of the brand SERAJ.

SERAJ’s appointment as exclusive OOH operators across key Regional Governorates, including Al Batinah South, A’Sharqiyah South, A’Sharqiyah North, Al Buraimi, Musandam, and A’Dhahirah, ensures unmatched access and premium placement opportunities for brands to activate their media campaigns through a single window, Pan-Oman.

Leveraging SERAJ’s trusted analytics and deep industry expertise, the partnership will strategically develop premium Out-of-Home (OOH and DOOH) advertising assets along expressways, in high-traffic areas, and locations with high audience concentration across the country. Already, companies have access to over 370plus OOH locations across the Regional Governorates of Oman and a network of more than 10 DOOH screens covering the length and breadth of Muscat. 100plus DOOH screens are soon going to be part of our regional OOH network. This allows businesses and brands to select the most strategic  advertising spots to maximize brand visibility, communication and nationwide recognition.

Mr. Fahad Al-Dhugaishi, CEO of SERAJ, says:

"This partnership allows us to reach new heights, enhance Oman’s visual landscape, and contribute significantly to the objectives of Oman Vision 2040. We look forward to a long and fruitful collaboration with ONEIC. Together, we will make Out-of-Home advertising smarter, more dynamic, and seamlessly integrated into the cities of the future."

SERAJ has already established itself as a trusted partner for all major brands, delivering effective campaigns through cutting-edge digital networks located in high-traffic locations in Muscat. Through its strategic partnership with ONEIC, SERAJwill continue to maximize brand visibility with measurable and lasting impact, creating unique opportunities for companies “TO BE SEEN” across Oman.

In celebration of this collaboration, an official launch event will be held in October 2025 to unveil the partnership between SERAJ and ONEIC, showcase new media opportunities, and highlight the future of OOH and DOOH advertising in the Sultanate of Oman.